A collection of
Each tip aims to increase happiness + profit by tweaking one small aspect of your business.
New nudges, tweaks, and tricks are added every week.
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Surprising ways to up your coffee game.Read Tips
Tipping tips for increasing your tips.Read Tips
Proven ways to make your menu sell.Read Tips
Creative ways to keep them clean and satisfying.Read Tips
Incrementalist'sfavourite products.Read Tips
Incrementalist'srecommended reads.Read Tips
How music can affect your bottom lineSign up and be the first to know
Unusual ways to get more customers.Sign up and be the first to know
Well Researched and Concise
We summarise scientific research, design best-practices, and practical advice from successful small businesses. Unless a tip is common-sensical, we'll provide sources to prove its effectiveness.
Specific and Actionable
We'll never advise you to “be passionate,” “work hard,” “hire the right people” or anything vague like that — just tips you can actually put into practice.
Sweat the Small Stuff
While any single tip in our collection will do little to change your business, collectively they'll make a huge difference.Details matter.